Andrea Kaufmann

Andrea Kaufmann

Marketing and communications professional in the IT industry with over 12+ years of experience in which half of this time has been spent at SAP.  I've dived into the social media communications arena to support SAP's efforts in telling the world about our dedication to helping our customers be more sustainable through IT, our brilliant intelligent analytic tools and SAP's continued strength of providing on-premise solutions. I can be reached through many channels:Phone: +49 6227-743933 Mobile: +49 1511-6210347 Twitter: @andreakaufman Skype: andreakaufmann13

May 162012
 

ORLANDO — SAP today announced advanced support and integration with Hadoop environments including an expanded “big data” partner council and customer showcases. These “big data” integration capabilities are planned in SAP Data Services and SAP Information Steward software with the release of service pack 4 for the SAP HANA platform. SAP also showcased game-changing business results among (more…)

May 162012
 

ORLANDO — SAP today announced intuitive software that turns data into answers for people across organizations. SAP Visual Intelligence software allows employees, departments and lines of business to creatively visualize and analyze information and apply it to individual and group decision-making. A desktop version of SAP BusinessObjects Explorer software, SAP Visual Intelligence is powered by the (more…)

May 162012
 

ORLANDO — SAP continues to deliver on its innovation agenda and announced today a new wave of solutions built on the SAP HANA platform. These real-time solutions aim to help customers drive new business value with advanced reporting, analysis and planning capabilities in the context of their lines of business and industries. The announcement was made (more…)

May 162012
 

ORLANDO — A company’s ability to grow with its data is critical. Increasingly, organizations are challenged to draw deeper insights from larger data sets in shrinking windows of time. To empower customers in this regard, SAP offers scale-out capabilities with the SAP HANA platform so that customers can grow their deployments to multiple nodes, supporting multi-terabyte (more…)

May 152012
 

It was a great first day at SAPPHIRE NOW in Orlando with an amazing number of sessions across SAP’s entire analytics portfolio. Rather than read a summary of what was covered, we’re sharing with you several video recaps from our hardworking solutio…

May 152012
 

ORLANDO — The McLaren Group, known for its Grand Prix racing team and iconic Formula 1 cars, will integrate its growing portfolio of businesses using solutions from SAP as its technology backbone. McLaren selected SAP for enterprise applications that improve efficiency across all lines of business, combined with an innovative vision that promises to amplify that (more…)

May 142012
 

ORLANDO — The SAPPHIRE NOW conference from Orlando kicked off today with 60,000 customers, partners and employees of SAP  gathering in person and online to understand how profound new technologies are reshaping companies, industries and the way people live and work. On the opening day, SAP customers, including Coinstar, Inc., Burberry and Ace Hardware, demonstrated (more…)

May 142012
 

Everything you want to know about SAP HANA is now available in an eBook, SAP HANA Essentials. The book provides business or technical backgrounds a broad overview of the architecture, tools, capabilities and use cases for SAP HANA. Additional chapters will be added on a regular basis. You can get the book free via offer code: [...]

May 142012
 

If you wanted to learn who is using SAP HANA read a blog from Simo Said from SAP. Simo captures how well-known companies are using SAP HANA, such as Kraft, John Deere, Amerisource. Kraft, John Deere and other customers are presenting at SAPPHIRE NOW this week.  Go to the SAPPHIRE NOW Virtual Platform to watch keynotes [...]